At Rolling Suds, our mission is, “This is a relationship.” Our team works closely with franchisees to build trusting relationships through our sustaining support and guidance from our initial phone call through your entire journey as a Rolling Suds franchisee. We provide our franchisees with strategic marketing tools and support from the very beginning, so you can focus on what matters most: scaling your business and building relationships with your customers.
Strategic & Comprehensive Marketing Support
From providing customers with premier power washing services to maintaining a highly-trained team of technicians, owning and operating a franchise comes with a great deal of responsibility. That’s why we’ve created a successful business model and robust marketing programs to provide every franchisee with the marketing and lead support they need to grow their business. Throughout your time as a Rolling Suds franchisee, our dedicated team will carefully manage your marketing for you through our established processes that continue to help our current franchisees experience tremendous growth and success.
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Centralized Lead Center: Our CRM funnels commercial leads directly to you and sets you up with residential lead suppliers while maintaining those relationships, including analytics and any lead disputes needed. Additionally, our centralized call center handles all incoming leads and engages with them to schedule estimates that will be added directly into your calendar. We make multiple attempts to reach leads within the first three days. Our lead tracking shows ROI for incoming leads.
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SEO-Optimized Website: Your own localized Rolling Suds website is one of the most important tools in your marketing toolbox because it will allow customers to find you and read all about your effective power washing services. Your website will be carefully optimized with localized, personalized content, as well as well-researched function and content for an optimal user experience.
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Online Directory Setup: Your Google My Business profile will be created and optimized for you so your customers can find you.
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Social Media: A Facebook business page will be created and optimized for you, along with Twitter and Instagram pages, where you will have access to real-time analytics reporting. Two localized social media posts are included each week, including posts with images.
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Digital Advertising: You will receive pay-per-click advertising as well as online directory (Angi/Thumbtack) advertising to help potential leads find your business and read about your top-quality power washing services.
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Review Trackers: This online customer review management platform will create automatic responses to both positive and negative reviews. It also aggregates reviews across all online directories into one simple dashboard. This is included for 12 months.
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Call Tracking & Lead Scoring: We will track and record calls by the source with 24/7 reporting, while also providing monthly call lead scoring to measure your ROI.
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Marketing Kit: You will receive business cards, commercial brochures, yard signs, flyers, and uniforms to help market your business.
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Vehicle Wrap: Your box truck will be provided with professionally-designed wrapping that includes a clear call to action, allowing this moving billboard to generate leads for you while you're on the road.
Ongoing Marketing & Lead Support
We understand that owning and operating a franchise comes with a great deal of responsibility, so we’ve developed a successful, experience-driven business model to provide every franchisee with the marketing and lead support they need to grow their business. Throughout your time as a Rolling Suds franchisee, our knowledgeable marketing team will carefully manage your marketing for you. From digital advertising to tracking and scheduling your leads, we utilize strategic, established methods to ensure your franchise is out there for others to find.
Additionally, we set our franchisees up with six different lead suppliers: two commercial and four residential. These lead suppliers scour the Internet for leads and relay them to our call center. From there, our call center will write them into your calendar, allowing for jobs to be secured with ease while you focus on what matters most: growing your business.
Relying on years of experience in the power washing industry, we know what works. Join the franchise who has the tools and expertise to provide you with the marketing and lead support you need to scale your business. To schedule a call with Rolling Suds, be sure to contact us today!
